PROPOSAL PREPARATION FOR TECHNICAL STAFF CONTRIBUTORS
By Dave Adamy Engineering
Softcover, 103 pages
Unlike most (perhaps all) other proposal preparation textbooks, this one is not aimed at the proposal manager -- but at the technical contributors that must prepare individual sections of proposals. Acknowledging that technical professionals hate to write . . . particularly to write proposals . . . it presents a set of painless techniques to get excellent proposal ink onto paper. . . even by people who know they cant write. The book is written in a straight forward (often humorous) style that focuses on "how to do it."
THE PROPOOSAL PROCESS: The proposal and proposal evaluation process. How the customer decides
PROPOSAL LOGISTICS: Proposal preparation area. The wall. Marshalling the companys assets.
COMPLIANCE: Requirements analysis. Assignment sheets. Compliance Matrix. Exceptions and
OUTLINE AND PAGE COUNT: The required outline vs. the actual required outline. Allocating page
ESTABLISHING WINNING THEMES: Flow down of themes. Picking themes. Writing theme
STORYBOARD PREPARATION: Easy steps in preparing effective, no-nonsense story boards.
DESIGNING EFFECTIVE GRAPHICS: The role of graphics. Selecting types of graphics. Where to find
WRITING TEXT THAT SELLS: How to write "without actually writing" (Logical, step by step process
that gets the ink painlessly on the page).
THE REVIEW PROCESS: The series of reviews. Being an effective review team member.
WAYS TO ORGANIZE AN OUTLINE
About the Author
Dave Adamy has literally prepared (and managed the preparation of) hundreds of proposals: As a technical contributor, proposal manger, and now as a proposal consultant to companies. He also presents proposal preparation short courses
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